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CU-SuCCeSS is a learning project for CUHK full time students to develop their practical skills in entrepreneurship, business operation and financial arrangement by running a student-run coffee shop in CUHK campus. The participants of these two workshops will be invited to join a pitching competition. The winner will be awarded with 2-year contract and seed money supported by PI Centre to kick start their own coffee shop at CUHK.

Speaker

Mr. Nelson Zhai/ Chief Partner and Chief Mobile Learning Coach(Digital Economy Strategic Expert), HighSmart Consultant

Content Highlights

In module 1, we are honoured to have Mr. Nelson Zhai to walk through the challenges of current retail market, basis of digital economy, experience of economic-driven consumption with case sharing.

• Understand current market overview and marketing challenges as Entrepreneurs
• Understand digital economy and experience economic-driven consumption
• Learn how to seize the venture opportunity
• Get insights from case sharing and analysis of effective business strategy